As a software company, you are always working on your next build of an existing product or fine-tuning a new piece of software ahead of its launch. Many software companies typically provide early versions of the software through beta programs and use the information they receive to make important changes. But do you have a plan in place to actually manage all of the data you receive? Here's how your software company might be able to benefit by working with a test data management service.
Hold a Much Larger Beta with More Users
If you are currently trying to do all of your data tracking through a beta in-house you are probably limiting the number of users that can download the beta. This "closed beta" ensures that you have enough manpower to get through all of the bug reports that you are likely to get. You don't want to overwhelm your internal team with more information than they can handle.
But when you hire an outside firm to help you with data management, these concerns will go away. You can dramatically increase the number of users by holding an "open beta" that anyone in the public can download. Your test data service will organize the reports and help your internal team drill down to the real issues.
Ensure You Do Not Have Legal Liability
Holding a beta for certain types of products could be important if there may be legal liability for something going wrong. For example, if you design security software, your customers could claim you were negligent if you allowed that kind of software to ship with bugs for hackers to attack. By retaining a test data management service, you will stay on top of every last bug report and ensure that the software is properly patched before it goes on sale.
Maintain a Good Reputation
More and better organized data will help you in two different ways when it comes to the deployment of your finished software. It will ensure that your initial launch goes as smoothly as possible and it could also help you avoid a potentially embarrassing rollback to an earlier version of the software. You want the launch of your new software or its latest patch to be met with positive reviews and headlines in the press, not a bunch of stories about how you didn't listen to beta feedback and launched with a bunch of bugs.
Reach out to a test data management service to get started.
Share18 November 2020
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